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Sending a Text Blast via the Marketing tab

Updated today

Supercharge your event marketing with Posh's SMS Blasts. Boost ticket sales and keep your audience engaged with this powerful feature.

Here’s how to get started:

  1. Log in: Log in to your Posh account in your browser.

  2. Navigate to Marketing: Go to the Marketing section.

  3. Choose Your Audience: Select your target audience.

  4. Advanced Filtering Options: Make sure your message reaches the right audience by using the advanced filtering tools:

    1. Sort by:

      • Attendees

      • Total Spend

      • Tickets Purchased

      • Last Purchase (Newest to Oldest)

    2. Filter by:

      • Detected Gender

      • Tags

      • Specific Events

  5. Create Your SMS Message:

    • Write a concise and compelling message within the 140-character limit.

    • Personalize your message with the recipient’s name.

    • Include a Posh link to your event page.

    • Be mindful that Emojis and other special characters will reduce your character count.

  6. Send Your SMS Blast.
    You can only send 10 SMS blasts within a rolling 30-day period. For example, if you send a blast today, that one credit will become available again 30 days from now.

📣 Important Note: Sending to Non-Ticket Holders 📝

You can't directly send SMS blasts to people who have never bought tickets from you. However, you can reach your past attendees who don't have tickets for this specific event you're promoting.

On the same tab, click Filter and Filter by Events. Select all your previous events except the one you're currently promoting. Apply the filter, and you'll see your list of past attendees without tickets for this event. Feel free to experiment with the filters to target your audience.

⚠️Consideration: If you have attendees who've attended multiple past events, they may show up on that filtered list. To avoid sending duplicate messages, simply remove or untick the radio button beside their name before sending your SMS Blast. Please be aware that if you have a large number of attendees, you will need to manually review and deselect duplicates.

We understand that this is not the most efficient way to manage this currently, but we are always looking for ways to improve our platform and better serve your needs.

Want to track the performance of your SMS campaigns? Check out our article Track Your Text Blast Performance
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