Need to get urgent updates out to your attendees? Posh’s Event Alerts feature lets you send pre-templated and standard SMS messages to all ticket holders of a specific event—even those who opted out of marketing messages.
Event Alerts vs. Marketing SMS Blasts: What’s the Difference?
Feature | Event Alerts | Marketing SMS Blasts |
Message Type | Pre-set, standardized templates | Fully customizable messages |
Audience Reach | All ticket holders (even those opted out) | Only attendees who opted into the SMS marketing |
Use Case | Operational updates (e.g., time changes) | Promotional content (e.g., ticket pushes) |
Customization | Not customizable | Fully customizable |
Delivery Method | Sent via Attendees' tab inside an event | Sent via the Marketing tab |
Things to Know
Bypasses opt-outs: Unlike marketing messages, these alerts are considered operational—they are sent even if attendees have opted out of promotional texts.
Templates only: Event Alerts use fixed templates and can't be customized.
Event-specific: These alerts only go to attendees of the event you're in—not across your entire organization. To notify attendees of multiple events, repeat the steps for each one.
When to Use Event Alerts
Event Alerts are perfect for time-sensitive or essential updates, such as:
🕒 Time or date changes
📍 Updated venue or location info
🚫 Event cancellations
🚪 Entry or check-in instructions
How to Send an Event Alert
Log in to your Posh account.
Go to the event you'd like to notify attendees about.
Click the Attendees tab.
Select New Event Alert.
Choose the type of alert from the pre-set templates.
Click Send.